Product launch

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Advertising campaign concept, social media and webshop graphics for the new protein shake launch from Fitnessguru

Building anticipation before you launch your new product is the best way to trigger the customers’ desire to purchase it. Although you need a long email list to leverage this tactic, it works if it’s done right. Your launch campaign needs to leverage more channels such as paid and organic social media or PR, but email marketing is also a very effective way of reaching out to the prospects. The people on your email list expect you to share news related to your product. Therefore, there is a…

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If you’re gearing up to launch your new product or website, it’s so important to have a marketing plan in place. You’ve worked so hard to create an amazing offering, so when you launch, you want to see your biz take off! All too often, a launch plan is overlooked. It's easy to find oursel

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So you want to launch a new brand identity, but you want to do it fast. Maybe you’re on a tight schedule and needed to rebrand yesterday, or you just don’t have the capacity or energy to dedicate weeks to an in-depth design process. Hey, I’ve been there! Whatever your reason, it’s possible to launch […]

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