Safety campaign

Internal campaign to promote e-safety and data protection. Starting with the strong chevrons used on warning sign and 'hacker' type font the design was then carried over to logos, posters, tent cards, screen savers and bin stickers.

Health and safety gets a bit of a bad rep in the UK, so much so that it's become a "hilarious" shorthand for incredulous tabloid journalists writing about the so-called nanny state. "They don't want us to die! Bl**dy nanny state." So when the British Safety Council decided to rebrand, it charged Carina Hinze and Gilmar, Wendt & Co with modernising its look and feel under the banner of "helpful simplicity."

Lend Lease required an internal engagement campaign to increase awareness of the dangers at home and in the workplace and put safety first. The campaign challenged the employees to think about their behaviour and take responsibility for their part to play…

Created by VCCP and illustrator Andrew Hudson, the campaign features bold type and a Pop Art feel in a bid to stand out on London’s transport network

Graphic Design,Advertising,Art Direction,Adobe Photoshop,Adobe Illustrator

My entry for a safety poster for the Fire & Rescue Service which highlights the importance to fire-fighters of wearing the appropriate protective gloves when performing their various hazardous duties.

You can never go wrong when using your PPE!

Traffic Rules Awareness Campaign

The Centre for Road Safety NSW develops campaigns to engage the community and help change unsafe behaviour on the roads.