The Instagram bio is the first thing I check out when I land on somebody’s IG account. Why? Because I want to know if their brand is a good fit for mine. Make a good first impression Remember you only have 150 characters so make the most of it. Be clear, be strategic, be intentional. Your IG bio only has one purpose: tell your audience how YOUR brand can help THEM. Here are the 5 most important elements you should use to structure your instagram bio. Discover more in my...