UNVEILING WHO'S TRENDING. Discover the luxury brands that have leaped forward in the fashion hierarchy from Summer 2023 to Summer 2024. Leading the charge is Alaïa, soaring by an impressive 73 ranks, showcasing their unparalleled growth in market dominance and consumer preference. This may be due to a return to the Quiet Luxury and Stealth Wealth aesthetic preference, for fewer visible logos and more artisanal designs. Click the link to shop or keep reading the article.