Psychology of color branding

Colors, Logos, & Emotions

This is the time of year when we look forward to more color — leaves and buds bursting out after a long barren winter, and exchanging black snow boots for polkadot rain boots! And as we think about color around us, it’s a great time to think about how you’re using color in your branding. I've shared

Choosing an interior colour scheme is such a daunting decorating step leaving many people overwhelmed, here are my tips for selecting colours

We sometimes get asked about what colors are best when designing technology for seniors. Answering this question is complicated. To understand, you need to consider four different possible and sometimes competing goals: Providing contrast for

Now that you have learned more about the different types of logos, You should be starting to get some idea of what your mark might be.. let's go over the colors & fonts and why they are so important.So what is the big deal about brand colors? Why does everyone talk about the Psychology of Colors when it comes to branding your business and how do you know what to choose?I know..there are a million colors and it can seem overwhelming. Imagine how it is for someone who is color blind! Don't…

Learn about the psychology of color and why you should never use certain colors in your branding. Find out what emotions each color evokes and how they can affect your customers' reactions.

Are you wondering how the colours and shapes in your logo influence consumers? Are you concerned your logo design is appealing to the wrong people?

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