Ginger's Reviews > The Power Of Habit: Why We Do What We Do In Life And Business

I feel like I’ve just climbed Mt. Rainier. Why you ask? I finished a non-fiction book!

So, I started this climbing excursion because I have bad habits. We all do most of the time. My bad habits are eating unhealthy food, drinking too much wine, not getting enough exercise or procrastinating at work. My hubby and I thought, let’s figure out WHY since we both have bad habits we want to stop. We started this buddy read in February. February?! And you're just finishing it? Now don’t let that sway you that it took over two months to finish this book. It’s not a bad read, I just took my time with it, it's non-fiction and of course, I read books in between. ;) hahaha

So, did it answer some of my questions? Will I put down the bag of Cheetos next time I drink too much wine?! Yeah, I think it did.

The Power of Habit: Why We Do What We Do in Life and Business helped me understand that stopping a bad habit isn’t the easiest thing to do. Don't beat yourself up about it. They become routine, habitual and ingrained in your life. They are caused by stress, emotions and going back to creature comforts. The book addresses that one of the ways to break a bad habit is to replace it with a substitute. It’s one of the ways to make a lasting change.

Technically, this book isn’t bad. The author jumps around a bit with stories, starting one narrative and then going to another. Depending on the subject matter, I was okay with this. When I was really into the subject matter, it annoyed the hell out of me.

This book is also a good analysis about why people like what they do, buy from a certain store or buy merchandise. The businesses that are smart, they have tapped into the emotion of advertising and habits. This part of the book was fascinating and was interesting material to read. And it confirmed that a lot of our bad habits are subliminal because of ads, commercials and radio.

Why 4 stars? I didn’t really need that much business data and could have used a bit more personal.

We are creatures of habit and it’s really on to you and whether you can make the change or not. Belief plays a big role in our daily success. I hope that I can use some of the tips in this book to finally implement some changes.